digital marketing is also known as online marketing /internet mark or web marketing is marketing performed digitally. Any marketing technique used to market a product or services on a digital platform such as social networking, search engines, websites, email, mobile app or even WhatsApp is known as digital marketing.

 

 

 

social media

email marketing

search engine

website

mobile app

 

 

Digital Marketing is a booming industry not just in India but in all parts of the world. The year 2016 took the industry by surprise with over 1.5 lakh job opportunities in the Digital Marketing domain. Well, the following was a bigger surprise when only the first quarter of 2017 marked for 8 lakh job opportunities.

 

The surveys conducted by several forums have predicted this number to grow with Digitalisation in the nation. Our Prime Minister has been actively promoting the idea of Digital India. PM Modi’s digital India campaign gained massive popularity. The initiative of Government of India is aimed at providing easy services to its natives.Now imagine when a nation’s government is promoting the digital interaction, what do you think will be the Digital Marketing scope in that nation.

 

 

 

 

 

 

Passion- doesn't matter how lucrative any field is, you still need your inner passion to accomplish something.

research- do some research before joining any institute. Most of the institute in this field are there not to give you knowledge but to earn from you. Enquire everything before falling into there false claims.

institute expertise- what is the establishment date of an institute? who are the faculties? what experience do their faculties have? one needs to know the basic details about any institute and their faculties.

reviews and rating- check their reviews and ratings in each platform and find out whether they are fake or genuine.

practical over theoretical knowledge- see how much put an emphasis on practical knowledge over theoretical knowledge.

fee structure- generally people falls for the "high money, high quality" trick. Don't fall for it.

batch strength- just remember "less the amount of students in a batch, more attention everyone gets from there faculty".

Course material-Another good thing you will be expecting when you join in training institute is the course materials. Be it an eBook, textbook, software or online portals; you have to get all those stuff when you receive a quality training.

Job placement-Clearly, in the event that you have great information, at that point there is nothing to stress over employment position. Since having a sound learning in the center ideas will drive your vocation with phenomenal openings for work. Be that as it may, a few issues you will confront is to discovering the organizations and afterward giving meetings.do check if your institute has any placement cell.